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Do Open Houses Still Work?

Buyers are using the internet to search for properties more than ever before!  In fact, they can even go and see a “virtual” tour of a home using their smartphone or desktop computer.

So, you might be wondering if the old fashioned Open House still works these days? Well, the answer is yes!  If Open Houses didn’t work, no one would be doing them! No matter how good the internet gets, it can’t compete with a buyer being able to visit a property in person, walk through the rooms, stand in the backyard and imagine him or herself BBQ-ing with the family, stroll the area, and meeting neighbours at neighboourhood pot lucks!  An Open House makes it easy for buyers to do just that. It’s an open invitation for them to come by at a specific date and time, to see the property and chat with the REALTOR®. It’s a casual environment, which many buyers prefer. Some buyers, in fact, are more comfortable going to an Open House before scheduling a private viewing.

Will you need an Open House to sell your home? That depends on a lot of factors...but mostly how serious the Buyer is.  If a Buyer is really serious about buying a home they will already have been in contact with their REALTOR® and will set up a time to view your home!  

When I work with clients, I put together a marketing plan designed to sell the property quickly and for the best price possible.  Depending on yours and other circumstances, that may or may not include an Open House however I always ensure your home gets maximum exposure!

If you have questions about what would be involved in a quick and successful sale of your home, contact me. I’d be happy to chat and answer your questions.  


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